Google has announced its acquisition of Gizmo5, a VoIP firm. With this latest development they are set to release Google Voice as a stand-alone service and will pit itself against Skype. With intentions of adding Google Voice onto Google Wave it could provide a robust communications tool in the near future. The current beta version of Wave isn’t very powerful, but once developments are complete, it is expected to be a very attractive solution to most businesses.

They had also taken over AdMob, a mobile phone advertising firm. The $750 million dollar acquisition now gives Google a firm foothold in the mobile advertising domain. Though it does have limited market as of now, there is no doubt about the future of mobile computing. And it is no secret that Google’s major share of revenue still comes from advertising despite the large array of other services they provide.

A survey by E-Bay points to the growing amount of internet trade. The most important find was its debunking of the myth that internet sales was hurting traditional sales. The survey suggests that internet sales only add to the sustainability of a traditional business. With Yahoo! and Bing coming out with better products as well, internet marketing seems like it is set to progress to a new level in the near future. It will be interesting times for SEO experts as they scramble to get their strategies in place to handle the upcoming changes. The shift from computer based advertising to mobile based advertising opens up a whole new department with the SEO division.

Amidst all the commercial uproar that goes on in SEO battles, some consumer privacy advocates have a sobering reminder. There is a growing sense of lack of security as increasing amounts of data from personal spheres are being made more readily available on the internet. If these concerns are not publicly satisfied the projected growth of this industry can face unexpected hurdles.